The belief that fashion can be a universal player in protecting the planet has been stronger than ever. Tijoree caters to this ever-evolving fashion industry, creating timeless and handcrafted pieces that celebrate and cherish traditional craftsmanship.
With an ever-changing environment, we at Tijoree seek responsibility to offer alternatives to fast fashion needs by providing supreme quality clothing along with exclusive designs. With the rise of conscious consumerism, consumers are more informed and concerned about the way their buying behaviour is affecting society. We try to minimise fashion waste by indulging in slow fashion which in turn helps us in generating income for local artisans. With zero waste generation it becomes really helpful for us to pay fair wages to the artisans who help us build the designs up. Along with that, sustainability in fashion goes beyond branding and messaging - it starts with how we produce. To create lasting impact, sustainable practices must be woven into the very fabric of our operations. It's an ongoing commitment to responsible production, not just a marketing statement.
From the use of eco-friendly materials like organic cotton, jute, and recycled fabrics to advancements in zero-waste design techniques, the industry is evolving to meet the demands of the eco-conscious consumer. Tijoree is leading the way in this pipeline by investing in research and development to create sustainable fashion alternatives that don’t compromise on style or quality. Ensuring high quality, durability and timeless pieces in the fashion industry doesn’t come easy. By putting in a lot of time and effort, these patterns and pieces come to life. Tijoree, founded by Nikita Bhatt, ensures that each piece is unique and made with utmost care and love.
Slow fashion is not just a fleeting trend; it’s the new future of the fashion industry. As we move towards a more sustainable and ethical approach to fashion, both consumers and brands must embrace the principles of slow fashion.
Choose slow fashion. Choose Tijoree by Nikita Bhatt.